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Plan sober rides New Year's weekend

Posted Dec. 22, 2015

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awareness poster

The Texas Department of Transportation’s “Plan While You Can” campaign urges partygoers to plan for a sober ride this holiday season.

The campaign runs through Jan. 1 and coincides with an increase in DUI patrols and enforcement.

During last year’s holiday season, there were 2,412 alcohol-related traffic crashes in Texas, resulting in 190 serious injuries and 110 fatalities. This was nearly an 8 percent increase in alcohol-related traffic fatalities over the previous holiday season.

Central to the “Plan While You Can” campaign is a statewide tour featuring an interactive dodgeball game that uses custom gaming technology to replicate the effects of alcohol on a person’s reflexes. As participants play, virtual drinks are added and the players’ on-screen avatars become less able to dodge incoming snowballs. The game demonstrates how even one drink can slow reaction times.

As always, TxDOT encourages everyone to plan for a sober ride before going out. Go online to find alternatives to drinking and driving, such as:

  • Calling a taxi or using a transportation app on your smartphone.
  • Using mass transit.
  • Asking a sober friend or family member for a ride home.
  • Spending the night.

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