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Visit Fort Worth recognized at international travel marketing competition

Posted Feb. 5, 2019

crowd at event
The Fort Worth Now exhibit at SXSW promoted the city's offerings at one of the premiere conferences for trendsetters and influencers.

The Hospitality Sales & Marketing Association honored Visit Fort Worth at the 62nd annual Adrian Awards in New York City with a gold in public relations for the travel industry feature “How Fort Worth Invested Big in SXSW to Show the World It’s Not a Dallas Suburb.”

The Adrian Awards, the largest and most prestigious global travel marketing competition, recognizes hospitality brands and agencies for creativity and innovation in advertising, digital marketing and public relations. Entries from around the world are judged by executives from all sectors of the travel and hospitality industry.

Visit Fort Worth, the Fort Worth Chamber of Commerce, the City of Fort Worth, Bell Helicopter, Lockheed Martin, Hillwood Properties, Niles City Sound, Firestone & Robertson Whiskey, Hear Fort Worth and the Fort Worth Film Commission teamed to produce Fort Worth Now at the 2018 SXSW conference and festival. The goal: “Increase Fort Worth visibility as a city of choice for visitors and a creative, educated workforce at one of the world’s premiere conferences for trendsetters and influencers.”

The SXSW event showcased local music and the arts, local craft beer and local spirits to dispel misperceptions about Fort Worth and illustrate quality of place magnets for Gen Y, creatives and recent college grads.

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The Mayor's Community Engagement Workshops & 2018 Neighborhood Awards: 8 a.m. Feb. 16, 2019; Doxology Bible Church , 4805 Arborlawn Dr, 76115.

Daddy Daughter Dance at Chisholm Trail Community Center: 6 p.m. Feb. 16, 2019; Chisholm Trail Community Center, 4936 McPherson Blvd.

Workforce Solutions Youth Advisory Council: 9 a.m. Feb. 19, 2019; Board Large Conference Room, 1320 S. University Dr Suite 600.
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Canceled Audit Committee: 1 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Canceled Fort Worth Local Development Corporation: 2 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Canceled Central City Local Government Corporation: 2 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Canceled AllianceAirport Authority: 2 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Canceled Lone Star Local Government Corporation: 2 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Canceled City Council Work Session: 3 p.m. Feb. 19, 2019; City Council Conference Room 290, Second Floor, City Hall, 200 Texas Street.

Community Meeting: 6:30 p.m. Feb. 19, 2019; Northside Community Center, 1100 NW 18 St.

Canceled City Council Meeting: 7 p.m. Feb. 19, 2019; City Council Chambers, Second Floor, City Hall, 200 Texas Street.

Commercial Board of Adjustment Work Session: 9 a.m. Feb. 20, 2019; City Hall, Second Floor, City Council Conference Room 290, 200 Texas Street.
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Commercial Board of Adjustment Public Hearing: 10 a.m. Feb. 20, 2019; City Hall, Second Floor, City Council Chamber, 200 Texas Street.
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Residential Board of Adjustment Work Session: 12:30 p.m. Feb. 20, 2019; City Hall, Second Floor, City Council Conference Room 290, 200 Texas Street.
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Fort Worth Professional Fire Fighters Association Collective Bargaining Negotiations: 1 p.m. Feb. 20, 2019; IAFF Local 440 Office, 3855 Tulsa Way.
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Residential Board of Adjustment Public Hearing: 1:30 p.m. Feb. 20, 2019; City Hall, Second Floor, City Councill Chamber, 200 Texas Street.
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Urban Design Commission Work Session: 9:30 a.m. Feb. 21, 2019; City Hall, Second Floor, City Council Conference Room 290, 200 Texas Street.
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Urban Design Commission Public Hearing: 10 a.m. Feb. 21, 2019; City Hall, Second Floor, City Council Conference Room 290, 200 Texas Street.
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Black History Program at Southside Community Center: 11 a.m. Feb. 21, 2019; Southside Community Center, 959 E. Rosedale.

Workforce Delivery Systems Committee: noon Feb. 21, 2019; Board Large Conference Room, 1320 S. Univeristy Drive Suite 600.
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